Melissa Aronczyk is a Professor in the School of Communication and Information at Rutgers University, with affiliations at Rutgers in Sociology, the Climate Institute, and the Eagleton Institute of Politics. Her research and teaching expertise is grounded in critical perspectives on media and publicity; critical research methods; and the conditions of knowledge and expertise in mediated contexts. Her 2022 book, A Strategic Nature: Public Relations and the Politics of Environmentalism (co-authored with Maria Espinoza) is a critical examination of the intertwined history of public relations and environmental cultures in the United States. She is also the author of Branding the Nation: The Global Business of National Identity (New York: Oxford, 2013), and the co-editor, with Devon Powers, of Blowing Up the Brand: Critical Perspectives on Promotional Culture (2010). She is an adjunct Research Professor in Communication and Media Studies at Carleton University in Canada. She has held visiting positions at the London School of Economics, Yale University, and the University of Helsinki.
